Choosing a Realtor to Sell your Home
The home selling process can be complicated and time consuming. Marketing decisions, like what’s the best selling price given current market conditions and how will your house be advertised, legal implications, negotiating and financing skills and overall knowledge of the marketplace are just some of the factors that require the expertise of a real estate specialist. A professional REALTOR® has the tools needed to sell your home for the best price and in the least amount of time. All REALTORS® are licensed professionals who must abide by a code of ethics and meet continuing education requirements to maintain their status. A REALTOR® is a member of a local real estate board as well as the Canadian Real Estate Association, (CREA). REALTORS® have the experience to take best advantage of the Multiple Listings Service, (MLS). This is a marketing system that relays accurate information about your home to a large network of REALTORS® and hence, home buyers in your market. This prime venue for advertising helps you get the exposure you need to sell your home more quickly. How will you select the best possible REALTOR® for you? REALTORS® rely on referrals. If a REALTOR’S® clients are happy, it follows that these sellers and buyers will let others know about the excellent service received. Don’t discount asking friends, family and co-workers for names of REALTORS® that they have worked with. Attend open houses, keep an eye on real estate advertising in your area and even go online to check out REALTORS’® websites. Then assemble a list of three REALTORS® to interview. Consider asking these questions:
- What makes you stand out from other REALTORS® interested in my listing?
- How long have you been in real estate sales?
- How many homes did you and your brokerage sell last year?
- How many days did it take to sell the average home and how does that relate to market averages?
- How close to the initial asking prices of the homes you sold were the final sale prices?
- Specifically, how will you market my home?
- What is your commission rate?
- Will you represent me exclusively, or will you represent both the buyer and seller in the transaction?
- How will you keep me informed about the progress of the sale and how frequently will we touch base?
- Provide me with the names and telephone numbers of your three most recent clients.
Once armed with information, you are ready to make a decision. Which REALTOR® makes you feel most comfortable given responses to your questions, overall enthusiasm, knowledge and experience? Do you get a sense that one particular REALTOR® is the best fit for you? Before signing a Listing Agreement authorizing a REALTOR® to find a buyer for your home, consider these questions and others. A dedicated, responsible REALTOR® will have no issue answering your questions. Selecting a REALTOR® is an important first step to selling you home. It’s a relationship worthy of careful consideration up front. Lori VanDinther is a professional Burlington Ontario Real Estate Agent with a career spanning over 18 years of buying and selling Burlington Real Estate.